Advertising Reports

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Display Case	Search Exposures	Period Display Clicks	All Votes	Industry Average $2.41 ROI
Grizzly Grill Blairsden	1,271	717	423	$1,727.97
Gumba's II Go	749	318	187	$766.38
Lost Sierra Artists and Crafters	529	119	71	$286.79
Porta-Saloon	79,184	52,057	2161	$125,457.37
Sierra Mountain Properties	1,394	774	450	$1,865.34
TOTAL (5)	83,127	53,985	3,292	$130,103.85

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Legend

• Display Case - Name of business
• Period Display Views - Member's total display views or exposures from their online display case
• Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
• All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
• Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
• Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)